The Turkish ready-to-wear industry expects exports to jump 15 per cent in 2022. The reason for this optimism is European markets are eyeing more imports from Turkey. As per Mustafa Gültepe, Head, Istanbul Apparel Exporters’ Association (IHKIB) European brands are looking at Turkey due to problems in the supply chain, increased freight and logistics costs. The disruptions that the pandemic has caused in the global economy, including in supply chains across continents, have prompted many global fashion retailers to consider turning away from low cost manufacturing hubs in Asia. Some plan to shift their production to Turkey.
Straddling Europe and the Middle East, Turkey is well placed to benefit from changes to global supply chains, and its strategic location and strong manufacturing base are seen as a plus. There is a major opportunity ahead for Turkey and its ready-to-wear sector, given the disruptions in the supply chains and the fact that global brands are preferring to purchase from nearby regions. Thanks to the major interest, the industry has achieved a big jump in exports for the first time in seven years.
The country wants to be at the top of the global league. But problems such as access to raw materials and financing for new investments pose obstacles to achieving the foreign sales goal next year.
By Fashionating World
https://www.fashionatingworld.com/new1-2/turkey-expects-rise-in-read-made-garments-exports