US retail sales are expected to grow between
6-8% in 2022 with the National Retail Federation (NRF) anticipating
durable growth this year, notwithstanding risks related to inflation, Covid,
and geopolitical threats.
Issuing its annual forecast, NRF said it expects retail sales will
reach more than US$4.86 trillion in 2022. The announcement was made
during NRF’s annual State of Retail & the Consumer virtual
event where retail industry leaders discussed the strength of the consumer
economy and the future of retail.
“NRF expects retail sales to increase in 2022, as consumers are ready to
spend and have the resources to do so,” NRF president and CEO Matthew Shay
said. “We should see durable growth this year given consumer confidence to
continue this expansion, notwithstanding risks related to inflation, Covid-19
and geopolitical threats.”
NRF forecasts that 2022 retail sales will total between $4.86 trillion
and $4.95 trillion. The numbers exclude automobile dealers, gasoline
stations and restaurants. Non-store and online sales year-over-year, which
are included in the total figure, are expected to grow between 11-13% to a
range of $1.17 trillion to $1.19 trillion as consumers continue to utilise
e-commerce.
The 2022 figure compares with 14% annual growth rate in 2021, the
highest growth rate in more than 20 years. This year’s sales forecast is
notably above the ten-year, pre-pandemic growth rate of 3.7%.
NRF anticipates strong job and wage growth and declining unemployment. The
organisation projects full-year GDP growth will be slower this year, around
3.5%, given the surge of inflation and tightening of monetary policy and less
fiscal stimulus.
Retail sales are expected to remain strong as the economy opens further in
the coming months, but there is considerable uncertainty this year that NRF
will continue to monitor closely.
“Most households have never experienced anything like this level of
inflation, and it is expected to remain elevated well into 2023,” NRF chief
economist Jack Kleinhenz said. “In addition to inflation, the forces impacting
the economy include COVID-19 impacts, international tensions and policy variability.”
Kleinhenz added that although a roller coaster ride of incoming data is
expected in the next few months, consumer fundamentals remain in place.
Household finances are healthy and strong job and wage growth should support
solid growth for consumer spending for 2022.
By Just Style