Influenced by growing emphasis on health and wealth, the global market for functional apparels is forecast to grow at 7.3 per cent CAGR to reach $519.04 billion by 2027 says a new report by Reports and Data. In North America, the professional athletic apparel segment is anticipated to grow from $46.81 billion in 2019 to $80.37 billion by 2027. Sportswear manufacturers have initiated efficient commercial campaigns to raise awareness among target customers about their products. Under Armour has launched aggressive promotional activities after witnessing a surge in demand for sportswear products in 2017.

Sportswear companies are concentrating on technical advancement, use of updated equipment, and processes, cost reduction and enhanced efficiency in the sector. They are implementing compression technology to manufacture training clothing, shoes, and socks. The sportswear market is currently dominated by key players like: Nike Inc, Adidas AG, Asics Corporation, Hanes Brand Inc., Reebok, Jockey International Inc, Russell Brands LLC, Puma SE, Hugo Boss AG, and Columbia Sportwear Company, etc. The market is increasingly emphasizing eco-friendly products, generating new opportunities for industry growth.

By Fashionating World
https://www.fashionatingworld.com/new1-2/global-functional-apparels-market-to-reach-519-04-billion-by-2027-report