The plus size clothing market is expected to grow at a 5.7 per cent CAGR from $601.7 billion in 2022 to $1,044.3 billion by 2032.
The COVID-19 epidemic had a negative impact on the market share for plus-size clothing. The sales of plus size apparel have fallen as a result of a lack of labour, production issues like fabric shortages and order cancellations, lower exports, and a decline in consumer spending on non-essential items.
Sales of plus size clothing are anticipated to increase at the quickest rate during the duration of the prediction. The need for products that give the same level of luxury as customers in other sizes will increase the market for plus-size clothes between 2022 and 2032.
In response to the rising demand for plus size clothing, retailers are focusing on launching plus size apparel. In order to attract more customers, Walmart launched a new plus-size brand named Terra and Sky in 2018. High street plus size apparel retailers such as River Island, Marks & Spencer, and New Look offer a wide range of plus size items to suit demand.
This move by the multinational companies is anticipated to boost the sales of plus size clothing and plus size clothing market revenue growth in the forecast period.
The male category is expected to lead the plus size clothing market in terms of customer orientation. During the forecast period, the mid-priced plus-size clothing segment is expected to dominate the plus size clothing market. With the greatest obese population and the most money spent on plus size clothing, the United States leads the market.
By Fashionating World