The athleisure market is growing at nine per cent a year.

North America dominates the global market. Customers in North America indulge in fitness/sports activities, which is driving the demand for athleisure in the region. Moreover, the increasing presence of international and domestic brands, and the rising disposable income of people, coupled with the desire to adopt improved lifestyles, is bolstering the demand for athleisure in the region.

Asia Pacific holds the second-largest share of the global market, which can be ascribed to the growing popularity of trendy sports gear, including athletic sportswear and footwear, across millennials in the region.

The footwear segment is expected to be the fastest-growing segment in the athleisure market. Footwear has become an integral part of sports and fitness activities of people. Consumers are increasingly demanding footwear with different styles and designs that can be used for gyms and fitness activities as well as for outdoor events.

Indians are being drawn to athleisure outfits in larger numbers every year.Brands are offering a mix of functionality and fashion in their products to catch the attention of new consumers.This is due to the rise of the athleisure trend.The millennial generation has become both health conscious and fashion forward. They sport stylish athleisure while wanting to look good and feel comfortable in what they wear.

By Fashionating World
https://www.fashionatingworld.com/new1-2/athleisure-growing-at-nine-per-cent-globally