The children’s wear industry is becoming sustainable. Parents belonging to the eco-conscious age are readily exercising conscious consumption for their children. They are cognizant of the fact that sustainable clothing has a twofold benefit where it serves the larger cause of rendering a greener environment and at the same time vouches for comfortable organic clothing for children.
Gauging the massive opportunity lying ahead, brands globally are riding on the bandwagon to boost the organic children’s wear market, including in India. Inevitably it is spurring the demand for natural, organic textiles as parents are invariably placing a high value on fabric, texture, comfort, and ecological impact while donning their children with the best fashion possible. Consequently sustainable clothing permeating seamlessly into the children’s apparel segment is heralding a new trend that is very likely to shape the future of the children’s wear industry.
Parents are well aware of the health repercussions synthetic fabrics can have on the children. Children have very sensitive skin and in the quest to give the best to their children, natural fibers are gaining a lot of traction. Over time, people have realized the advantages of organic material manifesting non-toxic, hypo allogenic, light, and breathable traits. Consumers are moving away from nylon, rayon, polyester, etc.
By Fashionating World
https://www.fashionatingworld.com/new1-2/sustainable-clothing-is-the-norm-for-children