AECE in cooperation with International Trade Center (ITC) organized 3 important webinars to enhance the Egyptian apparel exports “Voices of the Industry Series”. It was like a conversation between number of American industrial experts and Egyptian manufacturers who wishing to work with US brands.
The first webinar was on 7 June, 2021. The experts talked about many impacts that are now affecting the supply chain in the US fashion market after COVID 19, especially for the mass discount retailers demands like TJMAXX, Marshals, and Ross.
Also Mr. Mark Mendelson, was the speaker who has over 20 years of experience in the women’s sportswear business. He worked with many sportswear brands like Nine West Apparel, Ann Klein, Laundry by Shelli Segal and Elie Tahari after having started his career in retailing at Macy’s. He is currently consulting to Dool FNA, which is a athleisure wear company selling to companies such as TJMaxx, Ross. He shared his experience which was a valuable asset to promote and enhance the Egyptian apparel exporters knowledge about the US market trends and how to work with the biggest trademarks.
The second webinar was on 29 June, 2021. It was moderated by Ms. Mary Wilberding and Ms. Jane Mosbacher who act as global consultants and investors in the business of fashion with many years of experience working to connect businesses and consumers to ethically made products from around the world. The experts talked about sustainability practices and how it affects the purchasing decision of US buyers.
Consumers increasingly want to know how, where, and who produced what it is they are buying. This is a trend that will continue to grow and won’t fade, so today the experts presented their point of view in this aspect, and their advice on Egyptian exporters.
The third webinar was on 12 July, 2021. It was moderated by Mr. Robert Krieger who is a customs broker specialized in Apparel sector since 1978 and has many contacts with buyers. Also, he is the president of Krieger Worldwide and responsible for leading four different companies in three countries. In the webinar; Mr. Robert talked about the us customs’s compliance, and how did the covid-19 impact logistics of this sector in the US, and how does this represent an opportunity for the Egyptian Exporters.
AECE The Apparel Export Council of Egypt